We believe that there’s never any advantage in following in the crowd--- especially in marketing, where the crowd is usually wrong. Join LinkedIn’s Global Leads of Market Development, Ty Heath, Peter Weinberg and Jon Lombardo, as they discuss contrarian ideas in B2B marketing and disclose the top trends for 2019.
This live broadcast will include little-known best practices in digital, such as:
- Why you should always stick with your old creative
- Why cheap media buys are actually expensive
- Why “Brand Newsrooms” are a horrible approach to content