On-Demand LinkedIn Webinar

Five Steps for Supercharging Your Economic Development Marketing in 2019

As the most-utilized social network by two key economic development audiences, industry executives and site selection professionals, the LinkedIn platform presents an enormous opportunity for economic development marketers.

However, recent polls of economic development marketers demonstrate that while 46% list “Building a Digital Presence” as a top priority for the coming year, 69% of EDO marketers say their biggest challenge embracing digital is one of three problems: Not knowing where to start (28%) No Staff Resources (28%) or No Time (13%).

Listen to US Economic Development Leads for LinkedIn Marketing Solutions, Andrew Phillips and Tori Simms, as they discuss a simple, five step process to getting started on LinkedIn in 2019.

You’ll Learn:

  • How to utilize the free features of LinkedIn to engage Site Selectors and Executives interested in your EDO.
  • How to position your existing resources to reach paid audiences on LinkedIn in a deliberate, budget-conscious way.
  • How to measure your success and demonstrate your results to your internal stakeholders.

Featured Speakers

Andrew Phillips
Andrew Phillips
US Economic Development Lead
LinkedIn Marketing Solutions
Tori Simms
Tori Simms
Account Executive, Government and Advocacy
LinkedIn Marketing Solutions