After careful consideration, we’ve decided to postpone this event. This is due to several steps LinkedIn is taking to help mitigate the spread of the coronavirus with the health and safety of our employees, customers and partners as our top priority.

We will be rescheduling and look forward to having more to share soon.

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There’s too much competition to market the way everybody else does. That’s why you need ideas that are contrarian — strategies that nobody does, but are right. 

Tune in to hear LinkedIn’s B2B Institute share ideas that you need to outperform your competition and increase your profits using LinkedIn. We believe that not only are these trends relevant today, but they’re here to stay and will hold true over the next decade. 

Over the course of an entertaining hour, you’ll learn:

• Why creatives should follow the Disney “franchise” model 
  
• Why to avoid hyper-targeting
• Why brand building — not lead generation — is the path to growth in B2B marketing