This webinar is now postponed for the foreseeable future. We apologize for any inconvience. Please check back for the new date in the upcoming months. 


For many organizations, in-person events are a means to deliver educational content, build brand reputation and generate revenue. Benchmarking research from the American Society of Association Executives found that events contribute significantly to organization revenue -- generating over $700,000 annually for organizations. To achieve these results, an effective distribution strategy and promotion tactics are essential.

Join Tina Anthony, Director of Digital Marketing from the Consumer Technology Association, Chris Olson, Director of Strategy for NOBODY, and Erica Pyatt, Government & Advocacy Lead from LinkedIn, to learn about best-in-class event promotion on LinkedIn.

Over the course of the hour, you’ll learn:

  • How the Consumer Technology Association used LinkedIn to drive registration for CES 2020
  • Using LinkedIn data and analytics to inform your promotion strategy
  • Best practices for driving positive ROI on LinkedIn


Tina Anthony
Tina Anthony
Director of Digital Marketing
Consumer Technology Association
Chris Olson
Chris Olson
Director of Strategy
Erica Pyatt
Erica Pyatt
Manager, Advocacy & Government