Brand Management in the Age of Corporate Responsibility

On-Demand Webinar
60 minutes

Create stronger corporate reputations by learning about brand management from some of the brightest minds in B2B.

As a marketer, you know that people expect brands to do more than simply deliver a great product or service at a fair price. Not only are modern brands expected to deliver on a clear purpose in meaningful and measurable ways, but they need to have transparent and well-articulated positions on social, cultural, and environmental issues as well.

In this episode of Live with Marketers, you will hear from world-class marketing leaders about:

• How to build executive voices and unify them with brand marketing
• Sparking authentic diversity, equity, and inclusion conversations
• Best practices in marketing your company’s environmental, social and governance practices