In this webinar, you’ll learn:
- Gain a better understanding of ROI Measurement, when to measure it and potential pitfalls
- Measure the right success metrics to measure true impact and full value of one's marketing investment
- Improve ROI through Attribution Models and selecting one that best suits your business needs
Speakers
Jerry Koh
Sr Measurement Analytics Partner
LinkedIn
Tania Gupta
Measurement Analytics Partner Manager
LinkedIn