Supermetrics’ data integration with LinkedIn boosts Atomic 212’s productivity by 30%

Atomic 212 is one of Australia’s leading performance agencies providing media planning and buying services for technology, aviation, retail, and e-commerce brands in the country. Data and technology form the heart of Atomic 212, with dashboards used daily to guide their clients’ paid media strategies on platforms like LinkedIn. With a 27% growth in LinkedIn Ads projects, Atomic 212 partnered with certified LinkedIn Marketing partner Supermetrics to accelerate data delivery and end-to-end reporting. Supermetrics’ solutions improved Atomic 212’s productivity by 30%, empowering its teams to spend more time on developing insights and leading to a better return on investment for campaigns.

With Supermetrics’ solutions, Atomic 212 scaled its data reporting productivity by 30%. The agency can now effortlessly meet the 27% increase in LinkedIn Ads campaign projects, enabling teams to spend more time better understanding the data and delivering stronger client recommendations.