LiveRamp

LiveRamp and LinkedIn recognize that advertising teams today are tasked with making more data-driven decisions, from advanced targeting, to proving the return on investment. Through their privacy-centric partnership, advertisers can more effectively and accurately target, measure, and activate their LinkedIn campaigns.

LiveRamp is a global technology company that helps companies build enduring brand and business value by collaborating responsibly with data. A groundbreaking leader in consumer privacy, data ethics and foundational identity, LiveRamp is setting a new standard for building a connected customer view with unmatched clarity and context while protecting brand and consumer trust. Our best-in-class enterprise platform enables data collaboration, where companies can share first-party consumer data with trusted business partners securely and in a privacy-conscious manner.

Highlights of using LiveRamp with LinkedIn

• Unrivaled Access to Data: Access to high-quality and valuable data that you would not be able to obtain without a clean room. Collaborate with any partner regardless of which cloud environment their data resides.

• Powerful Use Case Enablement & Automation: Broad enablement and automation capabilities enable organizations to scale use cases faster. These features include:

• Improved Media Performance & ROI: Move beyond first-party data to get a more complete picture of consumer behaviors to unlock new insights, improve targeting and measurement and drive the outcomes that matter most to your business.