Tealium

Learn more about Tealium

Tealium connects customer data across web, mobile, offline, and IoT so businesses can better connect with their customers. Tealium’s turnkey integration ecosystem empowers brands to create a complete, real-time customer data infrastructure.

How Tealium and LinkedIn work Together

Tealium is integrated with LinkedIn Ads to help marketers use omni-channel, consented first-party data to better target, measure, and optimize their B2B campaigns on the world’s largest professional network. Tealium’s turnkey integration ecosystem supports multiple LinkedIn connectors including their Insight Tag, Conversions API, and Matched Audiences.

Benefits

Enable full-funnel visibility
Advertisers can use a wider array of data to inform their advertising than is currently captured by a client-side pixel, like CRM data, offline conversion data, lower funnel events including qualified leads, or multi-site conversion paths.

Improve conversion measurement & targeting
Measure conversions you may have been missing due to evolving data privacy regulations that have changed how customer data is tracked, collected, and activated

Strengthen performance and privacy
Strengthen conversion tracking reliability through consented client-side and server-side data collection points. 

Increase Return-on-Ad-Spend (RoAS)
Better data can turn into a lift in RoAS because you can identify where a customer is at in their lifecycle and trigger actions or campaigns that produce a better result for your business.

Earned badges

LinkedIn Certified

Details