Thought Leaders Ads / Suggested Specs

Suggested Specs

With Thought Leader Ads, the ad creative is your thought leader’s post.

Text Recommendations

You cannot add any headline or introductory text; edits to the post must come from the original author of the post.

URL Requirements

There are no URLs added to Thought Leader Ads. Employees can include URLs in their organic post and the URL would remain hyperlinked when the post is sponsored.

Call To Action Options

There are no call to action buttons for Thought Leader Ads.

Posts With An Image

See the required specs here.

Posts With A Video

See the required specs here.

Illustration of the LinkedIn mobile app highlighting a thought leader ad.

For full technical specifications, please visit our Help Center.

Illustration of an individual sitting down at their computer having a conversation online.

Resources