Live With Marketers: The Great ROI Debate

According to our research The Long and Short of ROI, marketers are measuring ROI too soon.

In India, 64% of marketers (as opposed to 58% globally) are rushing to report ROI numbers to justify spend. Why are marketers reporting ROI too soon? What can marketers do to measure better?

Join us in a special episode of Live with Marketers from LinkedIn’s office in Gurgaon, India. Our special guest host Virginia Sharma meets a panel from HCL Technologies, Infosys, and Microsoft India.

Featured Speakers

Neha Anand

Global Head – Digital,
Content and Thought Leadership
HCL Technologies

Sanjay Sahay

AVP and Global Head –
Digital Marketing & Marketing Automation
Infosys

Raghuvesh Sarup

Chief Marketing Officer
Microsoft India

Special Host

Virginia Sharma

Director, LinkedIn Marketing Solutions
India