The Business of Executive Thought Leadership

On-Demand Webinar
60 minutes

Why bother with thought leadership? Because maintaining an active executive presence on social has a direct impact on the buyer’s journey.

56% of professionals stated that a business executive’s presence on social media positively influences their purchase decision​

66% of professionals said they would be more likely to recommend a company or brand if they followed a company executive on social media

Tune in to our next Live with Marketers to uncover:

• What a compelling executive presence can do for your business
• Examples of effective thought leadership on LinkedIn
• How to measure your thought leadership efforts
• How to create a compelling and engaging profile
• How to integrate brand, executives and corporate communication