What you can do with Retargeting
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Scorpion Healthcare created a multi-touchpoint content marketing strategy to reach healthcare decision-makers. They used Sponsored Content and LinkedIn retargeting to target and deliver in-feed thought leadership content to both their existing customers and target audience.
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Timely thought-leadership turned a challenging new payroll law into an opportunity to build Sage’s brand, reinforce existing relationships and generate quality leads at a fraction of the previous cost.