Illustration of three people standing around a desk

Design Recommendations

With Article and Newsletter Ads, the ad creative is an organic post containing a LinkedIn Article or Newsletter Article, shared by your brand’s LinkedIn Page or by your thought leader.

Ad specs for Article and Newsletter Ads are the same as ad specs for regular image ads.

See the required specs for single image ads here.

Text Recommendations

You cannot add any headline or introductory text; edits to the post must come from the original author of the post.

URL Requirements

There are no URLs added to Article or Newsletter Ads. Clicking on this ad format takes members to the organic Article or Newsletter page.

Call To Action Options

If using the Lead Generation objective (available only for Article Ads), the CTA will read “Unlock Article.” There are no call to action buttons for other objectives.