Of marketers say content and creative experimentation produces the highest return on marketing investment, Kantar research
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Senior Insight Manager for a major food company
Of marketers say content and creative experimentation produces the highest return on marketing investment, Kantar research
1 point increase in awareness and consideration can translate to 1% increase in sales, Nielsen research
Researching earlier in a campaign has a 12% greater likelihood of short-term sales rise
Senior Insight Manager for a major food company
