LinkedIn Events

Stay connected to your community

Create an event

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Let's try something new together

With LinkedIn Events, you can bring your professional community together, safely, in real-time.

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Host in a trusted environment

Location is everything when it comes to events, and virtual events are no exception. You can now host your events in a safe, trusted environment.

Generate a native landing page on LinkedIn, with a unique URL to promote
Create a public or private event
Stream to your event attendees using LinkedIn Live

Attract the right professional audience

Using the LinkedIn platform, you can discover, connect and engage with your target audience for your next event.

All events are listed on your LinkedIn Page for maximum discoverability

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Easily share new events with your Page followers

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Coming soon: Members can discover relevant events in their "My Network" tab

Coming later: Boost event registration with LinkedIn Ads

Engage your audience before, during, and after

LinkedIn Events come with robust marketing tools to engage audiences at all points in the event lifecycle.

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Before the event

• Recommend a post in the event feed to drive buzz and excitement

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During the event

• Interact with attendees in the comments of your LinkedIn Live stream

• Stream up to four separate broadcasts into one LinkedIn Event for multi-session activations

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After the event

• Showcase stream highlights on your Page's Video tab

• Report impact by surfacing key members of your target audience on your attendee list

Events that work well on LinkedIn

LinkedIn Events are designed to give marketers a way to host targeted, engagement-focused moments with their community. Here are a few ideas for activating on our platform.

Community and brand-building events
Consider fireside chats, panels, interviews or Q&As, where your goal is to drive quality conversations around the content.

Events for targeted audiences
Rather than going live to your entire Page audience, target specific segments. LinkedIn Events can be a powerful vehicle for account based marketing efforts, verticalized events, and product demos for specific functions.

Talent branding events
Raise targeted awareness of your organization’s employee or student experience with career conversations, campus tours, and recruiting events.

At this time, only LinkedIn Page Admins can create events on behalf of their organization. Marketers without Page Admin access will need to work with their Page Admins or become one themselves in order to facilitate events on LinkedIn.

Get started

Photo of Crystal Hadway, VP Digital Media & AGM Programs, Domo, Inc.

Crystal Hadway
VP, Digital Media & ABM Programs, Domo, Inc.

“We had 12,000 people in our live stream from over 80 countries, beating our aspirational goal of 10,000. The composition of the audience was more prospects than we would have had at a physical event...it gave us new opportunities for sales to reach out.”

Read Domo's story

Dive deeper

Learn more about hosting virtual events, including inspiring examples from industry leaders, with the resources below.

Virtual Events on LinkedIn: The Activation Playbook

Get the basics for conducting a successful virtual event on LinkedIn using LinkedIn Live and LinkedIn Events

Read now
LinkedIn Live vs. LinkedIn Events

Learn the difference and how to use them together or separately to make your next virtual event a success

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Hosting Virtual Events in a “Work From Home” World

Easy advice on remote guesting and key integrations we support with LinkedIn Live

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LinkedIn Events Help Center

Understand the technical details of our LinkedIn Events product and get help if you need it

Go to Help Center

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Get Started with LinkedIn Events

Learn more