The world's best technology brands are built by great marketers

Build brand for lasting growth

Stand out in a crowded market by engaging your community within LinkedIn’s trusted environment

Engage new audiences

Reach buyers, influencers, and end users at scale with LinkedIn’s sophisticated targeting capabilities.

Drive qualified leads

Tap into LinkedIn’s unmatched ability to acquire and grow high-quality customers.

Brand to Buyer: LinkedIn’s 8th Annual Technology Buying and Marketing Research

Today’s tech buyers see technology as a source of growth. But are today’s tech marketers making the most of this opportunity?

We dug deep into how buyers engage with vendors, and whether vendor marketers are delivering. Our findings are real eye-openers, and we uncovered 5 key trends to help marketers build tech brands that shine.