How REED drew niche candidates to its training program.

SUCCESS STORY

The largest family-owned recruitment company in the world, REED’s vision is to deliver the best recruitment experience anywhere. To find consultants for expanding teams, REED wanted to recruit graduates to its training program. LinkedIn Sponsored Content and Pipeline Builder helped the firm reach, engage, and hire candidates in its target audience.

+42%

 Increase in candidate engagement

+190%

Growth in hires via LinkedIn

84

New hires in 9 months 

THE CHALLENGE

THE RESULTS

“We achieved success by using LinkedIn to consistently communicate the benefits of REED as an employer, get messages to the most relevant people, and giving them an easy path to show their interest.”