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Tips for Helping Startups Improve Marketing ROI
One of the biggest difference-makers, when it comes to proving ROI with limited resources, is technology.
Terminus introduces new audiences integration
The new capabilities meet marketing’s need to scale account-based GTM strategies across their most important channels.
3 ways to transform your B2B content for ABM
While ABM content will differ by campaign, here are three principles for building compelling content for an ABM strategy.
How Harness.io automates free trial offers with Zapier
“With the Zapier integration, we’re able to eliminate the question of, ‘Is the lead going to make it into our systems?”
Innovation Fuels LinkedIn Marketing Partner Awards
These annual awards recognize our marketing partner community members for their outstanding work and innovation with LinkedIn Marketing Solutions.
Making a Breakthrough B2B Brand
Tips from Metric Theory’s LinkedIn Ads Strategy Guidebook 2021
How Walkme Used Sprinklr to Scale LinkedIn Advertising
“Sprinklr is irreplaceable. It’s a very powerful tool because it allowed us to scale by 50 percent.”
How PitchBook increased conversions more than 200%
See how Pitchbook use an account-based approach to run marketing plays that have driven huge quarter-over-quarter wins.
Using Scenario Planning to Protect Your Marketing Plan
A marketers template for b2b scenario planning.
B2B Video Marketing in 2021: The Top Trends
QuickFrame recently surveyed 166 marketers to surface the top video marketing trends for 2021.
The 5 Most Important Social Media Trends in 2020
Hootsuite’s Social Media Trends 2020 report is based on dozens of interviews with industry specialists, a survey of over 3,100 marketers/
Live with Marketers: ABM is Alive and Well
This broadcast will dive into Account-Based Marketing (ABM) on LinkedIn and beyond in this digital-first environment.
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